Podcast Q&A: Informing Market Access Earlier in Clinical Development: Prospective RWE Research to Characterize Real World Patient Populations

This podcast segment from Self Care Catalysts’ June 29, 2022 webinar features the Q&A with Renee Willmon, MSc, Senior Director, Evidence and Outcomes, Global Market Access.

If you do not see the embedded media player above, access the podcast episode here.

There is often a conflict between the protocol requirements to efficiently demonstrate endpoints in the clinical development stage, relative to the accurate characterization of real-world target patient populations. In this webinar, Renee demonstrates several technology and data-enabled approaches to capturing relevant data in parallel with clinical development to set up Market Access teams for success as early as possible.