PhRMA launches 7-figure ad campaign against Democrats’ drug pricing measures

The Pharmaceutical Research and Manufacturers of America (PhRMA) announced Wednesday that it is launching a seven-figure ad campaign against the proposals moving through Congress to lower prescription drug prices.
The group also released an open letter signed by the heads of all of its member companies, pointing to the COVID-19 vaccines and treatments developed by the industry and arguing the proposals would “sacrifice future medical advances.”
The moves are part of an aggressive campaign against the measures to lower drug prices backed by congressional Democrats, which threaten to take a large chunk of money out of the pharmaceutical industry.
The …

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2021-09-15 17:54:25