In their original 2021 research, Accenture have found more than half of surveyed healthcare consumers are likely to use telehealth or virtual visits for future healthcare needs – and doctors also plan to continue to offer virtual visits as appropriate: The landscape of digital has shifted.
As pharma looks to chart a new course for digital health access and reimbursement, we need to take stock of current attitudes and adoption trends before we can build a growth strategy for the next phase of pharma. Healthcare regulations across the EU are changing, with UK and Germany specifically reimbursing digital solutions and others, such as France, looking to increase use of digital health as well.
However, while telemedicine has taken off, penetration of other digital health solutions remains slow. So now we ask ourselves, how can we align stakeholder needs to drive innovative access and reimbursement solutions to ensure patient access to digital innovation, and how can we drive adoption of these new technologies in hesitant communities?
Together we can reach the market potential of digital health as a whole in Europe. Join the free webinar to discover the key factors and trends shaping the future of digital health adoption.
Join to discuss:
– Key areas of opportunities and barriers to reimbursement and adoption of digital health solutions in European markets today
– Decision drivers for healthcare system stakeholders around the reimbursement and uptake of digital health solutions
– Align stakeholders around patient value: Build a healthcare system of co-creation and feedback inclusions in your digital health reimbursement strategy.
– Pharma’s role in accelerating adoption of digital health solutions beyond telemedicine